Service Design Agency - Matchstick Creative, Liverpool

Service Design

Focus on outcomes to improve someone’s overall experience 

Service Design helps you to focus on a person’s goals and desires, rather than the service you are building.

Instead of thinking “What does this service look like?” You can ask questions such as “What does this person need?”. By placing the emphasis on the person and their desired outcomes, you can design a service that truly meets their needs. Service Design can help your business or organisation realise ideas in a more human-centric way.

Our Service Design services can help you gain deep insights into how people want to interact with your brand and how they want to be treated. Discover how we can help you design better services by getting in touch with our team.

How can Service Design improve my business or organisation?

  • Improve systems both internally and externally 
  • Create a more efficient working model across your business
  • Gain a deep understanding into a particular problem, or set of problems
  • Gain greater empathy for challenges people face

Experience case studies

Solving problems big and small

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How we work with you

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We go through a discovery phase to help create a baseline to work from. What do we know about our service users? How can we meet their needs?

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With real insights at our fingertips we can begin to design something with purpose. How do our users want to interact with us at different touch points?

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Now that we’ve built something, does it perform well? Finally, we collect data to make informed decisions about improving the design.

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